The largest printed textile house of Greece, founded in 1982 in Athens. Our collaboration begins in 2021 in order to design an updated visual image in the digital world.
The rebranding starts with the web design where natural tones have been suggested in order to create an equilibrium between vividness of the prints and dedication of the company’s ethical way of existence. I compose small photo campaigns conceiving consistency throughout the content of their digital. My whole approach consists of a way to display, through their digital image, their key values: sustainability; technology; diversification and passion for research, and to showcase how important it is for the fashion industry to trust people with extensive knowledge and experience in textile printing, always following their passion for creativity.