Art Direction & Branding

ELENA MICHALEA

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    Penelope Fine Jewelry SS'22  
    Mysticism of symbols combining with aesthetics, beauty with spirituality. 
    - Styling

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    Kramma
    A new brand dedicated to a cosmopolitan persona who spreads around shades of serenity and elegance.
    - Branding, Art Direction & Social Media

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    Zoya Apparel
    A brand that combines two different personalities: a ‘90s rebel and a ‘70s romantic.
    - Re-Branding, Art Direction, Consulting & Social Media

     

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    See You Soon Summer '22  
    An ode to the soft Mediterranean feeling of an eternal summer.
    - Art Direction & Styling

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    Erka Mare 
    Stories that float gently through our summer memories.
    - Re-branding, Art Direction, Styling , Web Design & Social Media

     

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    Mairi Mparola 
    Tales that reveal the identity of these handcrafted Haute Couture wedding dresses.
    -Art Direction & Styling

     

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    Aspassia Tagliente Spring Summer '22
    Campaign imaginary for a luxury brand that meets Botticelli's Venus elegance.
    - Art Direction

     

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    Costarellos Prefall '20
    A campaign story urging us to meet the alternative side of Shakespeare's Titania
    - Art Direction & Styling

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    Liolios Printing Textiles
    Any fashion story starts from an idea that becomes fabric...the fabric gets printed and the adventure begins! 
    - Social Media, Web Design 
    & Consulting

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    Kamelia Andrioti Winter '20
    The nobility of the traditional feminine look carried by the contemporary aspect of this high end brand
    - Art Direction & Styling

     

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    Editorial Summer '20
    An editorial for the ritual of life. The ritual of enjoying the life's simple pleasures.
    - Art Direction & Styling

     

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    Vener Spring Summer '21
    A concept that transports the viewer to the fields of Tuscany
    - Art Direction & Styling

     

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    Adjer Fall Winter '19-20
    An editorial for women who are always victorious
    - Art Direction & Styling

     

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    Editorial Summer '21
    An editorial for the enlightenment that includes a range of ideas centered on the value of human happiness.
    - Art Direction & Styling

    Elena Michalea © 2022